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From Zero to Sustainable Dominance
Inspired by Peter Thiel’s
Zero to One
, but built to go further.
We don’t just build startups. We launch outliers. Our mission is to take raw ideas from
0 → 1 → 10
where 10 means sustainable, category-defining dominance.
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The 0
Raw Ideas, Unreasonable Beginnings
We start at zero. We look for founders with dangerous conviction and ideas that feel too early or too weird — until they win.
The 1
Relentless Search for Product-Market Fit
This is the grind. We test, rebuild, and move fast until we find the signal. Once there's fire, we pour fuel.
The 10
Engineered for Dominance
This is where most stop. We scale. We optimise. We go for narrative control, network effects, and compounding advantage.